Services

Comprehensive Product-Management Support

Improve Monetization and Retention

Improve Monetization and Retention

Boost KPI using best practices, data insights and… secrets.

F2P product Design Tune-Up

F2P product Design Tune-Up

Tune gameplay, progression, economy, products and merchandising.

Analytics Design and Tech

Analytics Design and Tech

Let’s get you wired for actionable game analytics.

WEEKLY LIVE ANALYSIS

WEEKLY LIVE ANALYSIS

Weekly reporting with KPI, insights and suggestions.

Profitable User Acquisition

Profitable User Acquisition

Plan, execute, optimize and scale campaigns.

App Store Optimization

App Store Optimization

Maximize organic discovery and download rate.

Clients

Blog

The IAP Merchandising Playbook, Part 3: MVP Store Design

In the first two articles in this series, The IAP Merchandising Playbook Part 1 and Part 2, we focused on the effective visual merchandising of individual offers. Now, in Part 3, I’ll outline and wireframe what I believe to be …

The IAP Merchandising Playbook, Part 2: Visual Hierarchy

Top-grossing mobile games use visual hierarchy to guide players’ purchases. Here’s your playbook for visual hierarchy in IAP stores!

The IAP Merchandising Playbook, Part 1: Special Offers that Sizzle

In mobile games, IAP Merchandising is an area where best-practices are well established. Here’s your checklist for creating IAP Special Offers that sell!

Testimonials

Contact

As a product manager, designer and data geek, I love improving the performance of live game products. For consulting inquiries, reach me at: [email protected]

CONTACT MEConnect on LinkedIn